ECO STYLE Extreme Gel Line
Led an end-to-end brand expansion by developing packaging and advertising assets for a new ECO STYLE product line.
1. Overview & Concept
Established a cohesive visual identity on a tube substrate, carefully selecting brand-aligned color palettes and design elements.
The project resulted in a successful product line launch for ECO STYLE, earning placement in major retail stores.
2. Packaging Design
Designed a distinct product identity that seamlessly integrated with the core styling gel line while collaborating closely with the operations team to meet in-house production requirements.
3. Marketing & Print Ad
Emphasized key product features using bold typography and photography provided by the marketing team.
4. Product Photography
Generated lifestyle images using AI.
